In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
If there's a better realpolitiks player in the news industry than Murdoch, please stand up. If not, Murdoch knows that News Corp putting up a pay wall would be akin to unilateral disarmament -- and that's something only pinkos do. Put on up a ...
Important Details: Two significant announcements signal news publishers’ renewed efforts to gain better control of their content as we move on to the next stage of the Internet. The Associated Press announced a new “registry” ...
Search advertising does have an impact on newspaper companies. Most consortium members take Yahoo search and paid search, both services that would be replaced by Microsoft's new Bing and related products. The newspapers' paid search deal with ...
By my calculation, readers (print and/or online) of news from U.S. newspaper companies will see about three quarters of a million stories fewer in 2009 than they did in say, 2006, before this big round of cuts began. I get to the number starting ...
What the predictions failed to get right was how deeply newspaper companies have cut expenses. Consider these cuts, 2Q, 2009 compared to 2Q, 2008:
* McClatchy: 29%
* Gannett: 20%
* Media General: 23%
* New York Times: 20%
It is these cuts -- ...
If ad sellers think they have a puzzle to figure out, think about the ad buyers. Now there are many more people knocking on their doors, offering them "consultation" on marketing their goods and services. In the end, they'll want to rely on only ...
Once ATT sales reps got up to speed (and that's certainly an intriguing question, given the newspaper company implementation experience), they'll be competing head-on with newspaper reps. Open up the Yellow Pages, and browse through furniture ...
Here's my sense of the biggest questions ahead for it:
* Scale: First and foremost, this is the challenge for any new solution, no matter how potentially game-changing. The network effect is a web law, and one of which news companies have so far ...
1Cast “was born of frustration,” says Bontrager, an IPTV telco veteran. “How can we get the information we want? We saw news to be an underserved market.”
Wow. News people talk endlessly about glut and commoditization, and here’s a telco guy ...
$128 million is a significant number – but it may be just a drop in the bucket of what’s to come. Sources tell me that major foundations – some that have previously considered “news and information” to be fairly far afield from their ...
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In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book.
Sign up here for notice of the new Newsonomics Readers.
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Newsonomics is in the press, called on to comment on media change, and On the Air. You can also find Newsonomics on Twitter, @kdoctor and on Facebook.
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