In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
What percentage of unique visitors will actually pay for online access?It’s going to be a tiny percentage — maybe one to five percent of all those uniques, the majority tossed onto sites by search. If it’s less than one percent, paid metered ...
A few companies are now laying new strategy, based on private projections. They are forecasting that 20-25 percent of their print readers will migrate to the tablet within five years. (Remember, at the forecast rates, one in five Americans would ...
The big opportunity, perhaps, is the ability of news publishers to transparently offer reader/consumers the opportunity to “opt in” to a wider world of reading and shopping targeting. Then, they could re-emerge, in the tablet era no less, as ...
Therein we can see the newsonomics of Google Grouponomics. How quickly can Google double its, maybe, 1.5 million merchants? Let’s say those additional 1.5 million merchants spend only 25 percent annually of what the first 1.5 million spend, ...
9%
That's Chrome's share of the browser market, two years into its life. So Google's browser is twice as popular as Apple's Safari, though still lagging Firefox with 23% of the market and Microsoft's IE with 59%.
Coming in early 2011: the ...
In fact, Kindle Singles may open the door even further to wider news business application, for news companies — old and new, publicly funded and profit-seeking, text-based and video-oriented. It takes the old 78s and 33 1/3s, and opens a world ...
So what we have here is a trend that’s held true from boom to bust through tepid recovery: newspaper companies’ continue to be the laggards, losing market share in ad revenue, by the week, month, and year.
80% The percentage of U.S. cell phone users still -- how can it be ?!? -- not using a smartphone. That's a big market for lots of people, including news companies.
Negotiation is helped greatly by competition. Ironically, Google, the first big web middleman to drive the newspaper industry nuts, may prove useful here as its Android-powered tablets (Samsung, Dell and more) take on the iPad. Can Google strike ...
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Keynotes & Speaking
Ken Doctor appearances in the U.S. and globally both challenge and encourage audiences to create the next generation of the news business. His “practical forecasting” takes audiences from the best practices of today to the business models of tomorrow. Find out more here.
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In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book.
Sign up here for notice of the new Newsonomics Readers.
Newsonomics in the News
Newsonomics is in the press, called on to comment on media change, and On the Air. You can also find Newsonomics on Twitter, @kdoctor and on Facebook.
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