In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Isn't it time to get a little interactive? Take Conventional Wisdom Watch (major riff on conventional wisdom over at New Republic), an enduring editorial classic measuring the political zeitgeist. It's iconic -- and readers could play along ...
Those synergies in this order:
1. Joint ad sales.
2. Synergistic news-gathering and production.
3. Monetizing cable-produced news video through Newsday's site.
Seriously, I wonder how much the Gumbo-like turns of circulation accounting will matter to ad buyers. Increasingly, across all media buying, they are focused on audience. They want to know who (gender, age, household status, region, clickstream ...
Thinking about the recent terminations at the Washington Post and CNN, though, I wonder if the press priesthood is still another cultural institution in the process of being swept away, encumbered as much as it has by habit as by principle.
The FT made a significant break from traditional practice by reclaiming control of its licensing activities. At that point, it said that building and growing direct customer relationships, rather than indirectly licensing via aggregators, was a ...
Are we beginning to see the Last Man Standing strategy play out in the U.S.'s biggest cities? The New York Times is planning on building out 10-15 regional editions, on the model of its Chicago (partnered with the Chicago News Cooperative) and ...
For Yahoo, I think, it's simple arithmetic. If you've figured out how to monetize content better than the other guys -- remember Yahoo Newspaper Consortium members say they can mark up $8 CPMs to $15 and beyond, courtesy of Yahoo's behavioral ...
Philly's next re-do -- maybe it will catch the recovery wind at its back this time -- won't happen in isolation. Down the road, in D.C., it'll be able to watch Allbritton's TBD start-up experiment, beginning in June. The first lesson: Figuring ...
Key: The ability to create new value in the short term with the infusion of new leadership and new thinking. This is the key that unlocks the value Angelo Gordon believes is hidden in the encrusted legacies of these print properties. Of course, ...
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In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book.
Sign up here for notice of the new Newsonomics Readers.
Newsonomics in the News
Newsonomics is in the press, called on to comment on media change, and On the Air. You can also find Newsonomics on Twitter, @kdoctor and on Facebook.
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