What Are They Thinking? Mark Thompson and The Year 2020 Challenge

Related column: The Thinking (and Dollars) Behind The New York Times’ New Digital Strategy.   Does Mark Thompson have 20/20 vision, or, perhaps better asked, does Mark Thompson have a vision of 2020? As the New York Times shared very ...

Newsonomics: The Thinking (and Dollars) Behind The New York Times’ New Digital Strategy

It was a quiet manifesto — an 11-page document that unofficially serves as The New York Times’ follow-up to the much dissected Innovation Report (Nieman Lab’s story about the Innovation Report is the most popular story in its history) of May ...

Newsonomics: “Apple News Changes Everything” & 10 Other Headlines You Could See This Fall

Summer appears gone; prepare to mark the first day of fall in the traditional fashion, with a new set of announcements from Apple. On Wednesday, Apple will dazzles with new iPhones, a new Apple TV, iOS 9, and a few more reveals about Apple News. ...

Newsonomics: Why Native Apps Still Matter in the Age of Distribution

Does a brand still mean anything in news? Ezra Klein bubbled up a provocative question and raised some good points in his recent piece “Is the media becoming a wire service?” In the Age of Distribution, the news body seems destined to be ...

Newsonomics: 10 Numbers on The New York Times’ 1 million Digital-Subscriber Milestone

If, half a decade ago, you’d been able to put money down in Vegas on The New York Times’ chances of reaching 1 million digital subscribers by 2015, what kind of odds could you have gotten? Longer than longshot. In 2010, when the Times announced ...

Newsonomics: On End Games and End Times

Platish or perish? With those malaprop-sounding fighting words a year ago, digital entrepreneur Jonathan Glick neatly, if broadly, summed up a question of the moment on Twitter. We’ve read so many obits for news media over the past 10 years that ...

What Are They Thinking? Microsoft C.E.O. Satya Nadella Sees The Future and It’s … Subscriptions

On Monday, Microsoft released Office 2016, its update to the most-used set of basic workplace tools. That long-awaited preview carries with it actual news of a fundamental change in the strategy of one of the world’s wealthiest and most ...