April 18, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Newspaper companies’ place in the business world is greatly reduced. They simply don’t have the wherewithal to acquire businesses that will be the building blocks of tomorrow’s growth. Their low profit numbers are proxies for their reduced ...
My own sense is that technology is now a multiplier in our lives: multiplying work, multiplying pleasure.
I've placed ABC among the Digital Dozen companies, those with more than 500 news staffers, those with the potential of creating bigger digital businesses given their global distribution power -- if they can restructure their costs in line with ...
Social media optimization will meet propensity modeling — the Financial Times‘ secret sauce, now being tasted gingerly by the New York Times — all in an effort to find out how, where, when and why you can engage sustainable customers.
It placed its story (on the state of California holding on to report on the increase in the number of women dying from pregnancy complications) in bigger regional media as diverse as the San Francisco Chronicle, KQED public radio and KGO-TV. Now ...
A curious mind, experienced in B2B content technology. http://www.contentmatters.info Recent posts of note: Ten for Ten: Digital Media Predictions for 2010 Get off my lawn… and stop stealing my news Ten Best Financial Blogs: The Top Ten List
Guru of the new age of viral marketing http://www.webinknow.com/ Recent posts of note: Social Marketing Explained in 61 Words Who the Hell Are These People? 48 Ways to Explain Twitter to Skeptics
Leading expert and big thinker on advertising optimization www.optimizeandprophesize.com Recent posts of note: Read All About It: Online News Has No Clue About Optimization Transcendence: The Power of Publishing is Marketing Pubs Need to Get the ...
Important Details: Two significant announcements signal news publishers’ renewed efforts to gain better control of their content as we move on to the next stage of the Internet. The Associated Press announced a new “registry” ...
If ad sellers think they have a puzzle to figure out, think about the ad buyers. Now there are many more people knocking on their doors, offering them "consultation" on marketing their goods and services. In the end, they'll want to rely on only ...
