In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
First published at Nieman Journalism Lab At the World Publishing Expo held in Berlin this week, two CEOs of major international news companies — Andrew Miller of The Guardian and Mathias Döpfner of Axel Springer — were asked a question: On a ...
Digital advertising is all about technology in 2013, and you’ll see lots of talk of the ad-tech stack, and who owns it. Google, of course, owns much of it, through its successive AdWords/Doubleclick/AdMob and more creations, acquisitions and ...
Design is an important part of these acquisitive moves. One reason these companies have value on the market is that they stand out. It must be said: For the most part, news companies have once again missed a chance to innovate, to make something ...
What has the experience of leading Google’s latest push into local advertising taught Mayer? Google Maps, Google+, Google Ad Words Express, Google Zagat, Google Places are all meshing into Google Places for Business, meaning a better place for ...
The next CEO is a big roll of the dice, as the gaming table shrinks. There’s little room for error. Pick the right new leader and the Times has improved its chances for survival; pick wrong and these key years of 2012-2014, as news crosses over ...
Getting All-Access right -- pricing, real tablet- and smartphone-appropriate apps, customer ease, giving subscribers cross-title benefits -- is one of the biggest tasks for news and magazine publishers this year.
Today's news that the Times Company is finally selling its New York Times Regional Newspaper Group holdings of 14 newspapers absolutely fits with the last week's news of CEO Janet Robinson's abrupt departure. Expect the new CEO, most likely from ...
“The metered model is simply a tactic,” says Gary Farrugia, publisher of The Day. “The database is the strategy.” That database was built by Daniel Williams, whom Farrugia hired a year ago from the New York Times Regional News Group, and it’s ...
As leading-edge publishers move away from destination-only strategies, they seek to colonize other habitable web environments; Facebook now looks like the friendliest clime, allowing publishers to keep all the revenue from ads they are selling ...
Consider emerging tablet news disruption. For 18 months, the tablet and smartphone news environment has been single-brand-oriented. Early top-drawer brand winners include: The New York Times, the Wall Street Journal, the Guardian, the Daily ...
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Ken Doctor appearances in the U.S. and globally both challenge and encourage audiences to create the next generation of the news business. His “practical forecasting” takes audiences from the best practices of today to the business models of tomorrow. Find out more here.
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In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book.
Sign up here for notice of the new Newsonomics Readers.
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Newsonomics is in the press, called on to comment on media change, and On the Air. You can also find Newsonomics on Twitter, @kdoctor and on Facebook.
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