April 19, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
That led Balboni to look for a big brother. While he’d done various kinds of editorial partnerships with CBS and PBS over time, none had produced a game-changing business impact. What GlobalPost needed was two things: An ad partner whose ad technology stack could help GlobalPost better ...
Read MoreBoth CNN and The New York Times fill in numerous of the other’s weaknesses. At this digital moment when “mobile” and the tablet are tossing old habits up in the air and forcing consumers to re-form new ones, it’s a great time for both the Times and CNN to double down on their native advantages, ...
Read MoreAxel Springer's conclusion: “Digital advertising will play an important role, but without paid content, publishing houses with a big editorial infrastructure for daily quality news will not survive.”
Read MoreI've placed ABC among the Digital Dozen companies, those with more than 500 news staffers, those with the potential of creating bigger digital businesses given their global distribution power -- if they can restructure their costs in line with still-meager, but growing, digital revenues. ABC is ...
Read MoreSo the newspaper industry is taking a page from indie film ("A Day Without a Mexican"), dailies are hiring execs from the alternative press, and we're seeing new, almost-daily, mating rituals between older and newer news media. What's going on? Nine questions to start: How ...
Read MoreLet's compare that to what to what CBS earns on air. We can estimate that Katie Couric's third-rated newscast charges aboout $40,000 for each of its 16 or so 30-second ads, or about $640,000 in total for each night’s show. (On average, 30-minute programs carry eight minutes of commercials.) So ...
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