The Newsonomics of Apple’s “Digital Circulation” Share

If Apple snapped its fingers and transformed the print industry tomorrow, its 30-percent take of worldwise circulation revenue would be $10.2 billion. That’s a fantastical number, of course: No fingers can be snapped, not all print readers will transition, pricing will change, and so on. But we ...

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The Newsonomics of the Fading 80/20 Rule

The impact of the pricing moves is still uncertain. Short-term, they seemed to work. Though circulation continued to decline, circulation revenue was mildly up. The central notion: Get those with the newspaper habit to pay more of the freight, figuring that few would drop the newspaper because ...

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The Newsonomics of Reborn Newspaper Profit

News companies have far fewer resources than they’d like and they need. While once they were the big guys, looking at buying start-ups, for now, they’re largely on the sidelines, marveling at the mojo, the profits, and the acquisitions of the Googles and the Apples.

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Circ Math 101: Less is Less

Look at some of the individual results, and you understand why the New York Times just announced that it is taking another 100 jobs out of its newsroom and why other newsroom (and, of course, wider) cuts may increase -- not decrease -- as Wall Street indicates that an overall economic recovery ...

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