The Washington Post Goes Global, and It’s A Newsletter-Led Strategy

Seventy newsletters might just be enough. That’s what the Washington Post is thinking these days, as it harvests the business value out of that old-fashioned, now-new-fangled artifact, the newsletter. Emailed newsletters now rank among the highest subscription conversion rates for the Post, and ...

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The Newsonomics of the Washington Post and New York Times Network Wars

Call it the newspaper network wars. The Washington Post’s Newspaper Partner Program has grown from a March-planted seedling into a full-grown fall oak. The initiative now includes more than 120 daily newspapers in the U.S., and could connect with more than 200,000 digital newspaper subscribers ...

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