April 18, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Boko Haram. Ebola. Child soldiers. These are the sort of tales of woe that many western readers associate with Africa, home to 1.1 billion, a sixth of the world’s population. Relatively few American or European reporters are based there. As foreign reporting staffs have been cut over the past ...
Read MoreLet’s start with this basic principle: People won’t pay you for content if you don’t ask them to. That’s an inside-the-industry joke, but one with too much reality to sustain much laughter. It took the industry a long time to start testing offers and price points, as The Wall Street Journal and ...
Read MoreABC announced a deal with Healthline, to supply health content and increase its yield on some ad inventory. We'll see lots more of these deals, as the big brands -- from CBS using GlobalPost, Reuters using Politico, the New York Times using the Chicago News Cooperative and many more -- take ...
Read MoreSome have said that in the digital world, news companies need to think of themselves both as creators and aggregators, doing what they do best and linking to the rest. Let’s amend that: creators, aggregators, and syndicators, doing what they do best, licensing with zest and linking to the rest.
Read MoreI've placed ABC among the Digital Dozen companies, those with more than 500 news staffers, those with the potential of creating bigger digital businesses given their global distribution power -- if they can restructure their costs in line with still-meager, but growing, digital revenues. ABC is ...
Read MoreOn a national scale, look to the new experiment soon to be tested by GlobalPost -- the international news start-up -- and Journalism Online. GlobalPost, a for-profit company, has assembled some 500 members, but CEO Phil Balboni believes pricing and implementation issues have held back growth on ...
Read MoreWorld-class blog expert John Wilpers shares the tips of his trade, including: "I consider myself a blog matchmaker: I match the needs of information companies (newspapers, magazines, online-only news sites) for ever broader, more relevant, and deeper content with the needs of bloggers for ...
Read MoreIt's a big bet. The New York Times, which has been thrashing about every possible kind of business model in the last six months, is making the bet on metering, meaning readers will get some number of free articles per month, then be told to pay up to get more. Nine quick questions as we... ...
Read MoreIt's one of many non-newspaper metrics that seem alien to newspaper publishers. In fact, though, some measure of likeability, trustworthiness or other relationship factors may soon prove to be crucial to their future prospects
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