With Yahoo Win, Verizon Sidles up to Google, Facebook

Those legions of followers in the old Verizon “Can you hear me now?” ads (now hijacked by Sprint) seemed to be coming for your ears, but it turns out they wanted your eyeballs. In an anti-climactic announcement expected Monday morning, Verizon will make it official that it has finally nabbed ...

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Newsonomics: Are Ads on Top News Sites Worth More? A New Study Says Yes

What’s the difference between The New York Times, and, say, DNAInfo New York? Maybe about $20. The Times, along with outlets like ESPN, Hearst, Discovery Communications, Gannett, Slate, and ABC, all consider themselves “premium” media. That means they can charge advertisers “premium prices,” as ...

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