Power Of The Peacock? NBC Digital’s Nick Ascheim On His ‘Coalition Of The Eager,’ ‘Near News’ And Reaching 1 Billion Video Starts

What is NBC? The 90-year-old, radio-born NBC brand, one of the strongest in the media business, means a slew of different things to different people. As Nick Ascheim, NBC News Digital’s still relatively new head charts an ambitious 2017 course, he’ll be doing lots of defining. He revealed his ...

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Newsonomics: On End Games and End Times

Platish or perish? With those malaprop-sounding fighting words a year ago, digital entrepreneur Jonathan Glick neatly, if broadly, summed up a question of the moment on Twitter. We’ve read so many obits for news media over the past 10 years that you’d think we’d be inured to yet another. But ...

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The Newsonomics of Marissa Mayer’s Yahoo Legacy Challenge

What has the experience of leading Google’s latest push into local advertising taught Mayer? Google Maps, Google+, Google Ad Words Express, Google Zagat, Google Places are all meshing into Google Places for Business, meaning a better place for local merchants to invest their marketing dollars — ...

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The Newsonomics of Risking It All

Funding the journalism business isn’t like funding Sears and Kodak or other fading institutions. It’s not even about saving a perhaps-vital American industry, like the auto industry.It’s about keeping a lifeline of funding open so that our best reporters can do their jobs.

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The Newsonomics of Reuters’ Americanization

Reuters — a household name in the U.K., where it was born 160 years ago — is now an emerging force in the U.S. That push is fueled by the 2008 Thomson Reuters merger, by the great disruption of the U.S. news business, by the launch of Reuters America (“Reuters America Claims New Territory: ...

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The Newsonomics of Defense and Offense

It’s the offense that represents a problem. Most pay tests have yielded relatively little new revenue. Digital circulation revenues, if broken out, would be minuscule for most, leaving publishers underwhelmed. While buoyed by the defensive wins, without significant new circulation revenue, ...

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The Newsonomics of Journalist Headcounts

So let’s look broadly at those numbers. Count them all up — and undoubtedly, numerous ones are missing — and you’ve got something more than 65,000 journalists, working for brands of one kind or another.

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Rupert’s $1 Million Republican Gift: Why It Matters

Why it's a big story: 1) The size of the gift. $1 million. 2) The size of Rupert Murdoch's presence in the news world. 3) The size of Fox News in the political news landscape. 4) The size of Murdoch's influence at the Wall Street Journal.

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Broadcast Viewer Average Age: 51

Old, analog, one-to-many, non-customized media -- whether broadcast TV or newspapers or newsmagazines -- are a nice fit for those who spent decades with them. Given a choice, though, younger entertainment and news consumers are gravitating to digital sources, whether music players, smartphones, ...

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New York Times Signs Up for Next-Stage Video

For the Times, Thought Equity Motion will take about two years of news video, from the time when the company started to produce video in earnest, and enable their greater re-use. The Times hopes that digitization will open the door to wider web usage and greater monetization.

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