The Newsonomics of Zero, and the New York Times

The New York Times Co.’s zero, in fact, is actually a milestone number. It’s the first increase, however meager, in overall revenues since 2006, when it managed a 1.8 percent increase in revenues.....Overall, the zero plateau provides at least the illusion of a resting point. A point from which ...

Read More

With Switch Flipped, PI Tests the Regional Aggregation Model

Those numbers: say 12 vs 210, though, don't tell us about the nature of the coming battle. The battle will be about regional aggregation, as both Seattle "newspaper" sites try some new approaches.We're emerging (again, in some places) from the cloistered model of newspaper website publishing. ...

Read More

APT Launches. Now Let’s Track the Yahoo Bump

Open your windows, and you can almost hear a muted "Yahoo!," wafting out of the windows of many newspaper buildings across the land this week. "Yahoo!," as in the long-awaited launch of the ready-for-newspaper-integration ad platform has begun. Though I have doubts that this ...

Read More

Yahoo and Newspapers: Playing with Fire

As Yahoo burns, the newspaper industry watches, hoping it won’t get singed. The Google/Yahoo search ad agreement has drawn lots of comments over the past couple of weeks, but its impact on newspaper consortium members has gotten little attention. The deal itself, if implemented, ...

Read More

The Newspaper Consortium’s MicroHoo Hedge

Everything’s timing, and QuadrantOne’s formal launch may be bolstered by the fortune of events, in this case the Microsoft bear shadowing Sunnyvale. Today, it announced the addition of Newspaper Consortium publishers — adding 138 web sites (both newspaper and broadcast). ...

Read More