April 24, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Remember the first time you got cross-platform delight? For me, it was when I started a second look at “Lost in Translation” on my TV, happened to click on my Netflix app while working out the next day, and was astounded to see the film paused precisely and ready to start where I’d left off, ...
Read MoreMy guess: in a rush to do something to reverse the USAT's flagging fortunes, Gannett and/or new publisher Larry Kramer decided to take one big public step. Change the look first -- and then get to the deeper, underlying questions of identity, purpose, storytelling and content, all of which are ...
Read MoreThis is the biggest unanswered question about Quartz, until we actually read it. Is this the same business news others have, but differently covered, written, or presented? Or is business news that others aren’t offering? ... It’s the content, silly, that will make or break a news product. The ...
Read MoreToday, TV is no longer a box. Sure, even with all the Rokus, Boxees, and Apple TVs, it seems like TV isn’t yet an out-of-the-box experience. But with Hulu, Netflix, and Comcast’s Xfinity, it’s emerging quickly, escaping our fixed idea of what it once was — the boob tube in the living room. If ...
Read MoreWe could also argue that the BBC and the NYT are cousins across the sea. Two august, truly global news institutions, the Cokes and Pepsis of the news world in brand awareness. Both are immensely powerful, sometimes comically balkanized in their decision-making, too often lumbering in execution, ...
Read MoreWhat has the experience of leading Google’s latest push into local advertising taught Mayer? Google Maps, Google+, Google Ad Words Express, Google Zagat, Google Places are all meshing into Google Places for Business, meaning a better place for local merchants to invest their marketing dollars — ...
Read More2. Digital circulation vastly improves circulation revenue margins. Last week, faced with a Wall Street Journal renewal notice, I opted for digital-only for the first time, knowing that WSJ’s tablet format and easy right-hand navigation makes it far quicker to read than the paper version. That ...
Read MoreTwo different strategies. Two different tablet aggregators. Yet, expect these two strategies to come together, and soon. Expect The Wall Street Journal to start offering off-site — on Pulse and a couple of more sites — access to full Journal content for its subscribers. Expect the Times to ...
Read MoreOne reason News Corp. may move forward with the trust idea rather than a sale of the properties is that it may meet a market without buyers. With the Times’ losses, it’s tough to come up with logical buyers for the papers. Why mess with the market, though, if you can both perform an act of ...
Read MoreFunding the journalism business isn’t like funding Sears and Kodak or other fading institutions. It’s not even about saving a perhaps-vital American industry, like the auto industry.It’s about keeping a lifeline of funding open so that our best reporters can do their jobs.
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