Behind The New York Times’ Surge To 2.5 million Subscribers: Toughening The Facebook Wall Helped.

It’s the 10,000-subscriber-a-day march. As the full meaning of a Donald Trump presidency preoccupies American minds, The New York Times has seen a more-than-tenfold increase in daily subscription sign-ups, far surpassing any other news medium.   First published at POLITICO Media on Dec. 5, ...

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Newsonomics: NYT’s 1Q, Reader Revenue is now 57% of All Times Revenue

If there were any doubt about the importance of reader revenue to the future of The New York Times – and most of the news publishing business – consider these numbers, offered up in the company’s first-quarter, 2016 financial report this morning. The New York Times now depends on readers for ...

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Newsonomics: The New York Times Re-invents Page One — and It’s Better Than Print Ever Was

Companion story: From “Service Desk” to Standalone: How The New York Times’ Graphics Department Has Grown Up Both columns originally published at Harvard’s Nieman Journalism Lab  Follow Newsonomics on Twitter @kdoctor     Ah, the art of the broadsheet Page One, with its mystical ...

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Doubling Digital Revenue at NYT; 3Q Results Say It Won’t Be Easy

Can the New York Times track its doubling of digital revenue goal, to $800 million, by 2020? I explored the nuances and arithmetic of the strategy two weeks ago (“Newsonomics: The thinking (and dollars) behind The New York Times’ new digital strategy”)  and talked to CEO Mark Thompson about it. ...

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What Are They Thinking? Mark Thompson and The Year 2020 Challenge

Related column: The Thinking (and Dollars) Behind The New York Times’ New Digital Strategy.   Does Mark Thompson have 20/20 vision, or, perhaps better asked, does Mark Thompson have a vision of 2020? As the New York Times shared very publically its $800 million digital revenue goal for ...

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Newsonomics: The Thinking (and Dollars) Behind The New York Times’ New Digital Strategy

It was a quiet manifesto — an 11-page document that unofficially serves as The New York Times’ follow-up to the much dissected Innovation Report (Nieman Lab’s story about the Innovation Report is the most popular story in its history) of May 2014. (Look at the signatures at the bottom of this ...

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What Are They Thinking? Rafat Ali’s Skift is Bootstrap-Plus

There’s bootstrap, and there’s “bootstrap plus.” Bootstrap plus is what digital media entrepreneur Rafat Ali calls his Skift modus operandi. Three years ago, he set out to raise about $4 to $5 million to build his second start-up, a travel-industry website. As the company celebrates its third ...

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Newsonomics: Why The Economist Decided Now’s The Time to Speak Chinese

The Economist is launching its new Global Business Review (GBR) today, and the Chinese/English product marks a small but important new test of Paywalls 2.0 — the creation of new paid digital products short of a full digital subscription to an existing print-based product. The New York Times is ...

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Newsonomics: Tribune Publishing is Busy Playing Catch-Up

Throughout this morning’s earnings call, the thought reoccurred: Jack Griffin’s new Tribune Publishing Company is playing catch-up. Then, toward the end of the call, one a little more informative than average, the CEO said it plainly, and more honestly than what we usually expect to hear on ...

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Newsonomics: The Financial Times Triples Its Profits and Swaps Champagne Flutes for Martini Glasses

Even as the Financial Times announces excellent bottom-line numbers, the heat it’s feeling from the diverse and growing competition in business news is palpable. The FT may be 127 years old and roundly and rightfully respected for its journalism. But it doesn’t even break into the top 25 ...

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