April 19, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Who will be next? And is the mating of banko companies the look of the next year? Dean Singleton bit the bitter bullet last week. After staving off bankruptcy for all of 2009, telling MediaNews execs that the company would not need to take that route, the company succumbed. MediaNews is ...
Read MoreFor heaven's sake, though, let's not call it "Newspaper Project." That just makes those still, tenuously, in charge of the "newspaper" industry look clueless and reactionary. Marketing people, led by marketer Brian Tierney, should know better.
Read MoreOne big reason the numbers are declining is the product itself. In the last year, we've seen unprecedented cuts in the product -- and the customers are noticing. It looks like the amount of newsprint is down about 10-15%; some in stories, some in ads. Trusted bylines have disappeared overnight. ...
Read More