April 24, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
First published at Harvard’s Nieman Journalism Lab Related post: The Comcast Deal and Our Digital Wallets In romance, as in money, it’s all about timing. The Comcast/Netflix damn-the-buffering, full-speed-ahead agreementannounced this weekend is all about timing. This is a ...
Read MoreImagine 2020, and the always-out-there-question: Will we still have print newspapers? Well, maybe, but imagine how much they’ll cost — $3 for a local daily? — and consumers will compare that to the “cheap” tablet pricing, and decide, just as they doing now are with Netflix, which product to ...
Read MoreWhat's coming: Tablet specials on sports events, leisure, travel, health, and other social events. In other words: the range of what newspapers traditionally cover in feature sections, but with the content and presentation thought out with a magazine approach. That’s why iPad specials or ...
Read MoreTreat News ADD: In a world of plenty, really infinities of news, opinion and information, it's not how much content you can push to the market, it's how much reader attention you can earn and depend on. In describing Domino, Godin says, "The only asset we care about is attention." You've got to ...
Read MoreNews Anywhere, or unified news, or All-Access, whatever we want to call it, demands the singular focus, product development and messaging that Netflix, HBO, Comcast, and Facebook are bringing to it. Those are all skills that have been problematic in the news industry. Yet, here we are, in a new ...
Read More"It costs us about a dollar, round-trip, to send DVDs by mail. It costs us less than a nickel to deliver by streaming." Netflix now spends $600 million a year on the postal service [note to Jim Cramer: short USPS now!] and lots of hourly labor checking DVD quality. In the new world the costs ...
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