April 25, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
First published at Harvard’s Nieman Journalism Lab Related post: What’s in a Name? Three Startups Talk About the Value of Newsroom Titles It’s easy to ridicule Gannett’s latest newsroom proclamations. The company recently set itself up for satire by announcing “newsrooms of the future” — ...
Read MoreMy guess: in a rush to do something to reverse the USAT's flagging fortunes, Gannett and/or new publisher Larry Kramer decided to take one big public step. Change the look first -- and then get to the deeper, underlying questions of identity, purpose, storytelling and content, all of which are ...
Read MoreThink of these “star” hires as individual SKUs, “products” whose value can be estimated against the customers they bring in the door. Those conversion customer metrics are evolving. Counting pageviews is the simplest way. Take those views at whatever (premium?) rate you can sell them, and ...
Read More