New York Times Signs Up for Next-Stage Video

For the Times, Thought Equity Motion will take about two years of news video, from the time when the company started to produce video in earnest, and enable their greater re-use. The Times hopes that digitization will open the door to wider web usage and greater monetization.

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The Number

As 4G becomes mainstream over the next 18 months, expect to see lots more -- it's tailor-made for the tablet and other mobile platforms. For more on how the Times is getting its video act together, consider its new partnership with Thought Equity Motion, itself in motion in creating a video ...

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The Newsonomics of New York Times Video

Behind what we see, though, are some critical developments in processing of digital video, the behind-the-scenes heavy lifting that often determines time-to-market, and business failure or success. We can get a glimpse into that with the Times’ recently announced deal with Thought Equity Motion ...

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