http://newsonomics.com/the-quote-5/ Mon, 21 May 2012 09:39:55 +0000 hourly 1 http://wordpress.org/?v=3.0.1 http://newsonomics.com/the-quote-5/comment-page-1/#comment-559 Are Paywalls the Death of Journalism? | Let's Talk Knowledge Fri, 07 May 2010 17:37:53 +0000 http://newsonomics.com/?p=11933#comment-559 [...] So how do we adapt to this environment? Actually, I think we at Dow Jones & News Corp. are a pretty good model for how to do so: (1) ensure that the content you provide provides real and unique value to your users, and then (2) steer the commercial model for news production back to an economically sustainable model–which means a mix of free, advertising supported and paid-content. None of this is to say that all content providers will or should demand a paywall system for their content. Each publisher will have to decide if their content provides enough unique and demonstrable value th.... [...] [...] So how do we adapt to this environment? Actually, I think we at Dow Jones & News Corp. are a pretty good model for how to do so: (1) ensure that the content you provide provides real and unique value to your users, and then (2) steer the commercial model for news production back to an economically sustainable model–which means a mix of free, advertising supported and paid-content. None of this is to say that all content providers will or should demand a paywall system for their content. Each publisher will have to decide if their content provides enough unique and demonstrable value th…. [...]

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