Law 3 - Local: Remap and Reload
Local news companies are getting smaller and more local-oriented in their coverage as they struggle to find survival strategies.
The Law
PermaTouts
5Spot
Touts
Content Bridges
- Berkshire Hathaway Media Group: Financial Engineering Makes the Deal
- Dean Baquet: “This is going to sound arrogant, but…..”
- McClatchy’s Gary Pruitt Scales the AP Mountain
- Nine Questions for the Cusp of 2012: NewsRight, Erin Burnett’s Screens, Gail Collins’s Emergence & Smart Cookie Arianna
- New New York Times Plan: (Digital) World Domination

Ken Doctor's "Newsonomics: Twelve Laws That Will Shape the News We Get" is now available, with discount, for group purchases -- student or professional -- of 10 or more.