Content Software Technology

Hulu Points a Way Toward “iTunes for News”

Jun 3, 2009

Important Details: Hulu just released its Hulu Desktop from Hulu Labs. The desktop product is a handsome one, providing a more TV-like experience on a computer, including HD-quality video. Founded in 2007 by NBC Universal, News Corp and Providence Equity Partners, Hulu presents entertainment programming from NBC, News Corp, and now from its recently-added partner, [...]

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Gannett Daily Gains 20% of Its Traffic from Blogs

May 13, 2009

Important Details:  There’s nothing like sports to kindle passionate interest in news. Combine that passion with blogging, and news companies can find big payoffs in building new online audiences. There’s no bigger baseball rivalry in the U.S. these days than the New York Yankees and the Boston Red Sox. The teams play each other 18 [...]

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NYTimes.com Extends the Platform: News Video and Blogging Lessons

May 1, 2009

Important Details: Amid this week’s report of continuing, deep declines in U.S. print circulation — 7% down daily and 5.3% Sunday — we see the acceleration from print to digital picking up speed. At the New York Times, we can see the broad numbers, in print and online. The Times was down 3.5% for the [...]

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Attributor Brings Ad Rev Sharing to Content “Piracy”

Apr 22, 2009

Important Details: It’s a fact of web life. Anyone can scoop up news content they like and paste it onto their own pages. Companies do it. Individuals do it. According to Attributor, a Silicon Valley-based content tracking company, such unlicensed use is rampant.This week, the company introduces a new service to deal with unintended, and [...]

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Journalism Online, LLC Seeks to Re-Establish Paid News Content

Apr 17, 2009

Important Details: Journalism. Online. Two simple words that speak volumes of woe for the newspaper industry. Now, a start-up Journalism Online, LLC, seeks to address the growing cry to make online readers for newsreading. It’s a company that is more an intention than an operation at this point, but it has an impressive pedigree for [...]

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Google and Newspapers: Beyond Fair Use to Fair Share

Apr 10, 2009

Important Details: The title of Eric Schmidt’s talk spoke volumes: “Entertain Me.” When the Google CEO addressed newspaper publishers in San Diego at the annual Newspaper Association of America conference, many eyes – in the room and throughout the news and blog cosmos – were on him. In the days leading up to the talk, [...]

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Job One: Building the New News(paper) Hybrid

Apr 2, 2009

Important Details: Think “hybrid” today and you think Toyota Prius, the first part-gasoline, part-electric car to become a certified success, a model. We put out of our minds the dozens of part-this, part-that vehicles that proceeded it, and ended up quietly in the dustbin of history. Those models, too, took lots of work, and lots [...]

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Lee’s Social Marketing Adds to Local Revenue Potential

Mar 25, 2009

Important Details:  The Yahoo! Newspaper Consortium’s launches, connecting newspaper sales staffs with state-of-the-art behavioral targeting technology, have caught much attention. That’s deserved. Yet, another local sales initiative is proceeding afoot, and may similarly become one of the new building blocks for online business models. Lee Enterprises is rapidly expanding its “interactive marketing builder” program across [...]

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New Studies Detail Loss of News Reader Connection

Mar 18, 2009

Important Details: Two recent news studies and an impromptu revenue-oriented conference happening this week all point to deepening stress on the news press. How much would people miss their community daily newspapers? According to the Pew Research Center for the People & the Press, fewer than half of Americans (43%) say that losing their local newspaper [...]

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Facebook’s New Push: “A Personalized Newspaper”

Mar 11, 2009

Important Details: Facebook is moving to bring news onto its site. In improvements announced last week, the company moved beyond its battles over “rights and responsibilities,” and announced added features to its product. Saying it now reached 175 million unique users, Facebook’s new face will include: Users will find more flexibility in categorizing their Facebook “friends” [...]

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