May 2, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Important Details: Earlier this year, about a dozen Gannett papers set off on quest, testing what they could learn from unprecedented interaction with their communities. Three of them — in Des Moines, Sioux Falls and Melbourne (FL) –went furthest. And, now Gannett has embraced their ...
Read MoreImportant Details: With all the activity announced and in the works, the SIIA Content Division’s session on "Successful Deals with Google and Yahoo, held last week in New York City, was timely. Discussion of actual, successful partnerships was meager. But in panelists’ remarks, ...
Read MoreImportant Details About Go! Conference Session "News": It’s the bedrock, foundation, and platform for just about all segments, audiences, and types of advertisers in the information industry. It’s under a perfect storm of pressure, making headlines about itself daily. This ...
Read MoreImportant Details: You need a scorecard, an Excel spreadsheet, and a sheath of 10-Ks to keep track of the recent maneuvering in the newspaper industry. Blame (or credit) the moves on the falling dominoes out of the Knight Ridder demise. That sale and subsequent divestment of 12 of the KR ...
Read MoreWhat We’re Seeing: We’ve seen a pay-per-click revolution. We’ve seen Bill Gross, Google, and Yahoo! moving rapidly into the next frontier – pay for performance. That’s clearly where the sellers of goods and services want to go – paying a commission on ...
Read MoreImportant Details: What We’re Seeing: Where’s Dr. Seuss when we need him? At SIIA’s San Francisco Content Forum on Tuesday, Chris Anderson talked about his industry-shaking notion of “the long tail.” It turns out, though, that the creature he describes is not some beast with a long, ...
Read MoreImportant Details: Pardon news publishers if they don’t really want to stop by the mall or visit the local auto row. Both offer painful reminders that their revenues continue to struggle, as profit numbers released this week made clear. The mall reminds them that although the U.S. is ...
Read MoreImportant Details: The next act of the Knight Ridder drama has begun to play out. Almost as soon as Knight Ridder announced its sale to McClatchy Co. on March 13, McClatchy CEO Gary Pruitt announced that his company would immediately sell off a dozen of the newly acquired properties. McClatchy ...
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