Vanity Fair’s Digital Pay Plans Builds On New Yorker Success

Even as the Trump Subscriber Surge slows some, more and more publishers are asking themselves a renewed question: Can’t we figure out a way to get more revenue from digital readers? On Thursday, Conde Nast all but acknowledged that Vanity ...

What Are They Thinking? Mark Thompson’s Plan for the Times, 2015 and Beyond

Ask anyone around The New York Times, and they’ll tell you C.E.O. Mark Thompson is a model of certitude. Confidence exudes from him, even in the face of business performance that leaves everyone else less sanguine. So it was this morning as ...

The Newsonomics of Shop ‘Til You Hop

What’s most intriguing, I believe, is that the way they each, differently, is trying to change real-world relationships. It is the disintermediators and remediators — the Googles, Yahoos, Amazons, and Microsofts — that have gotten between ...

The Newsonomics of Hearst Magazines’ One Million New Customers

Hearst’s strategy here is one to watch. There are good reasons (more on that below) why daily newspapers have opted to go for door number one and get more money from long-time subscribers while making new subs a largely second priority. But they ...