May 5, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
What stands out most prominently is that U.S. newspapers’ ad revenue decline is worse, percentage wise, than either Kodak’s or Sears’. Yes, although Kodak and Sears are now poster children of legacy businesses gone wrong, newspapers — as counted through their main revenue source — are doing worse.
Read MoreMcClatchy’s newspapers are the first big clients for Find n Save, a product ofTravidia, a long-time player in the print-to-digital ad conversion business. Find n Save replaces Marketplace 360, the company’s former regional marketplace product. Two big McClatchy papers — its hometown Sacramento ...
Read MoreWe can look at each of the major revolutions in digital news and commerce, and see how news companies responded. Search. Late. Paid search. Way too late. Video. Late. Social. Too late. Mobile. Largely too late. News companies have used old yardsticks to measure new technologies, and the ...
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