May 3, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
There was the voice of Jon Miller, baseball’s best and wittiest game caller, setting the scene for me, some 5,000 miles away from San Francisco’s AT&T Park. As Travis Ishikawa strode to the plate, my Shinkansen bullet train was headed north out of Kanazawa, Japan — quite ironically, the ...
Read MoreThat 92-percent “open” market — maybe 23 million businesses — tells us how early we are in this digital marketing movement. Commerce change is one thing. For those who care about the news, the big thing to watch is whether those dollars, as they move digitally, move to companies that produce ...
Read MoreTake two simple words: online advertising and replace them with “digital marketing.” Within that simple word change, we see a world shift, and one of huge, fundamental importance to news publishing.
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