May 9, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
The top five digital ad companies — none of which is owned by a newspaper company — took in 64 percent of all digital ad spending in the U.S. in 2012. That's Google — with an astounding 41 percent of all that ad money — and then Yahoo, Facebook, Microsoft, and AOL. Facebook is most ascendant ...
Read MoreAaron Kushner is the anti-Advance....Kushner and his 2100 Trust ownership group have taken a industry-contrarian approach since he took over the Orange County Register on July 25 — not even six months ago. It’s addition by addition. Addition of costs in the short run, aimed at the addition of ...
Read MoreDominate the Emerging Mobile World: UCLA’s Arvli Ward, long-time director of student media, has an ambitious, ahead-of-the-curve strategy — and he’s implementing it. His plan is to dominate the campus-related mobile space. “We want students to use 15 of our apps before they graduate,” he says. ...
Read MoreYou’ve read about some of this, with the “Robots Ate My Newspaper” headlines this summer as the Journatic faked-bylines scandal fueled popular dismay. Well beyond the headlines lies a bigger movement. It’s not quite a computer-generated revolution, though technology aids, assists, and adjusts ...
Read MoreIf close to right, the value of a unique visitor is 3.5x greater for the Times than for HuffPo, in advertising. It’s 4x greater for the Guardian than Mail Online.
Read MoreReuters — a household name in the U.K., where it was born 160 years ago — is now an emerging force in the U.S. That push is fueled by the 2008 Thomson Reuters merger, by the great disruption of the U.S. news business, by the launch of Reuters America (“Reuters America Claims New Territory: ...
Read MoreIn this evolution, the iPad is so far our human pinnacle, though it will be followed by wonders to come. It also marks a signal change in digital usage, and especially in digital news consumption. I think of it as the likely missing link in the digital news evolution. It’s a link that, out of ...
Read MoreStill, those numbers are bound to chill many a journalist. You think posting reader metrics in newsrooms is still a point of contention — wait ’til story cost accounting becomes mainstream. And it will. It’s just simple manufacturing, and like it or not, that’s what the news business has long ...
Read MoreSo, if California Watch were to be totally supported by foundation money, it would take an endowment of $54 million to throw off $2.7 million a year, at a five percent spend rate. Now $54 million raised one time isn’t an impossible sum. Consider just one gift: Joan Kroc left NPR more than $200 ...
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