Newsonomics: The Thinking (and Dollars) Behind The New York Times’ New Digital Strategy

It was a quiet manifesto — an 11-page document that unofficially serves as The New York Times’ follow-up to the much dissected Innovation Report (Nieman Lab’s story about the Innovation Report is the most popular story in its history) of May ...

Newsonomics: “Apple News Changes Everything” & 10 Other Headlines You Could See This Fall

Summer appears gone; prepare to mark the first day of fall in the traditional fashion, with a new set of announcements from Apple. On Wednesday, Apple will dazzles with new iPhones, a new Apple TV, iOS 9, and a few more reveals about Apple News. ...

What Are They Thinking? NBC-U and The ‘Digital Dozen’ Seek Perpetual Youth

Consider them Ponce de Leon investments. Just as the Spanish explorer trawled Florida for the Fountain of Youth 500 years ago, NBC-Universal and its peers are now embarking on expensive voyages to seek a solution to aging and death, investing in ...

Newsonomics: 10 Numbers on The New York Times’ 1 million Digital-Subscriber Milestone

If, half a decade ago, you’d been able to put money down in Vegas on The New York Times’ chances of reaching 1 million digital subscribers by 2015, what kind of odds could you have gotten? Longer than longshot. In 2010, when the Times announced ...

What Are They Thinking? National Journal Seizes The Day — and Lets Go of the Weekly

Membership. That’s the keyword Atlantic Media uses to explain last week’s decision to pull the plug on the middle-aged (46) National Journal, long an emblem of the knowing D.C. political trade. “At its core, it’s a loyalty strategy,” says Tim ...

Newsonomics: Eight Questions (And Answers) About Nikkei’s Surprise Purchase of the Financial Times

Is Nikkei the new Axel Springer of Asia? Is $1.3 billion as ridiculous a price as the $5 billion Rupert Murdoch paid for Dow Jones? How did the turn from Berlin to Tokyo happen in 15 minutes? Will Japanese lessons be the first order of business ...