April 27, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
How much do top-echelon journalists need media brands? How much do brands need top-echelon journalists? The timing of pay initiatives from Andrew Sullivan and from The Daily Beast will provide a great picture into those questions. One way we’ll see how that contest goes is in comparing the ...
Read MoreIn the hurly-burly of digital content innovation and monetization, it’s hard to figure out what things are, so we try to find apt comparisons. With the new Next Issue digital newsstand, let’s think Netflix or Pandora or Spotify as the closest cousins. Next Issue, the offspring of five ...
Read MoreNow let’s turn the news and magazine industry, and ask a few questions: --What’s the difference between a shipping fee and a subscription? --What’s the difference between a buyer and a reader? --What’s the difference between a newspaper subscription and a membership that gets you “free” media?
Read MoreThe Piano experience isn’t about a little-heard-from place east of Vienna. It’s about scarcity. Bella says that Piano will launch in another neighboring country next month. He notes that there are 10 to 15 European countries with small populations and a smaller number of media outlets, an early ...
Read MoreFar more important for Apple to maintain the iPad as the best, most complete way to do our digital reading. Readers don't care about the tiffs between Apple and publishers; we all just want everything in one orderly place (nothing hursts like an incomplete Newsstand). Yes, Apple will go some ...
Read MoreInevitably, many consumers will buy subscriptions through Apple. That’s a good thing - and a lead list for newspaper companies. Let Apple sign up new subscribers, happily providing the 30% commission. Even if the publisher doesn't get much customer data (about 50% are withholding it, given the ...
Read MoreIt sounds like a dream come true: cut costs and maintain control of the business. The risk: What will the FT -- which won't be selling digital subscriptions through Apple's stores -- miss out on? What about the lead generation Apple's 200 million registered (with credit cards on file) users can ...
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