In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Related story: The Huffington Post Rebrands, But What Will It Stand For? Make no mistake: Lydia Polgreen understands she has her work cut out for her. Named The Huffington Post’s editor-in-chief in December, Polgreen brings to the job an enviable reputation as a journalist, as a ...
Getting All-Access right -- pricing, real tablet- and smartphone-appropriate apps, customer ease, giving subscribers cross-title benefits -- is one of the biggest tasks for news and magazine publishers this year.
Still, those numbers are bound to chill many a journalist. You think posting reader metrics in newsrooms is still a point of contention — wait ’til story cost accounting becomes mainstream. And it will. It’s just simple manufacturing, and like it or not, that’s what the news business has long ...
Yet it parallels the HuffPo buy in a major way: It’s an attempt by AOL to get bigger faster. Look at AOL’s financials and it’s clear Armstrong is in a race against time. As one savvy newspaper veteran pointed out to me last week, AOL looks, ironically, a lot like a newspaper company. It has a ...
Ah, but what kind of new face will AOL/HuffPost's be? It could be, simply, the anti-Murdoch. Sure, The Daily is "centrist," whatever that means in the world of 2011, but the right-leaning proclivities of Murdoch Media are clear. MSNBC has tiptoed into position, leaning forward gingerly, but ...
Think of these “star” hires as individual SKUs, “products” whose value can be estimated against the customers they bring in the door. Those conversion customer metrics are evolving. Counting pageviews is the simplest way. Take those views at whatever (premium?) rate you can sell them, and ...
Isn't it time to get a little interactive? Take Conventional Wisdom Watch (major riff on conventional wisdom over at New Republic), an enduring editorial classic measuring the political zeitgeist. It's iconic -- and readers could play along submitting their own, crowdsourcing, inventing and ...
Most estimates place HuffPo 2009 revenues in the $12-15 million range — meaning that it is monetizing its unique visitors and page views at something like a tenth of the rate of The New York Times, the largest newspaper-owned property in the top 10.
That's what Arianna Huffington is saying the Huffington Post has been valued at by investors. $100 million for the fastest-growing upstart start-up news site. Nice change in a way, but tells how little news is worth these days, all around.
# Is Huff Post more than a national brand? Does it really have much resonance around local for its readers? Smart aggregation certainly makes sense in concept, but news aggregators have seen relatively slow audience growth. People are busy and not hungrily looking for new sources or pointers to ...
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In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book.
Sign up here for notice of the new Newsonomics Readers.
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