April 26, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
So let’s look broadly at those numbers. Count them all up — and undoubtedly, numerous ones are missing — and you’ve got something more than 65,000 journalists, working for brands of one kind or another.
Read MoreWe can't though dismiss what the Mormon Church, Rupert Murdoch and ad moguls are up to. We have to learn from it and help it power a journalism that matters.
Read MoreIn fact, lower-cost entrants -- AOL, Yahoo/Associated Content, Demand +++ -- aren't just pests; they're changing the economics of producing content. That's not a small issue. It may well lead the next wave of disruption.
Read MoreWriter Harlan Ellison's impassioned, profanity-laced tirade against those who expect writers to work for free is making new rounds via the viralness of .... the free web, of course. We can have good abstract talks about content factories, content mills and the Pro-Am world. Ellison's rant is a ...
Read MoreFor Yahoo, I think, it's simple arithmetic. If you've figured out how to monetize content better than the other guys -- remember Yahoo Newspaper Consortium members say they can mark up $8 CPMs to $15 and beyond, courtesy of Yahoo's behavioral targeting technology -- why not do it against ...
Read MoreCalifornia Watch may be a small supplement to their own staff production today. Yet, the lesson – you can buy high-quality journalism your audience will accept as your own – is a big one. For big daily newspapers, with large, costly staffs, the California Watch model is one that could be ...
Read MoreWho will be next? And is the mating of banko companies the look of the next year? Dean Singleton bit the bitter bullet last week. After staving off bankruptcy for all of 2009, telling MediaNews execs that the company would not need to take that route, the company succumbed. MediaNews is ...
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