Newsonomics: GateHouse’s Mike Reed Talks About Rolling Up America’s News Industry

    The news shocked long-time newspaper observers two months ago: “Tampa Bay Times to be sold to GateHouse Media in $79M deal.” Had GateHouse devoured yet another storied publisher? No: It was a FloridaPolitics.com April Fool’s prank played out to a near-incredulous audience. Mike ...

Read More

The Newsonomics of Pricing 101

Let’s start with this basic principle: People won’t pay you for content if you don’t ask them to. That’s an inside-the-industry joke, but one with too much reality to sustain much laughter. It took the industry a long time to start testing offers and price points, as The Wall Street Journal and ...

Read More

The Newsonomics of 100 Products a Year

The 100-product-a-year model is a much-needed growth model. We can see how it fits nicely with all-access subscriptions, and together we have two interconnected Lego blocks of a new sustainable news model. We have two essential parts of a crossover model ("The Newsonomics of Crossover") that ...

Read More

With Switch Flipped, PI Tests the Regional Aggregation Model

Those numbers: say 12 vs 210, though, don't tell us about the nature of the coming battle. The battle will be about regional aggregation, as both Seattle "newspaper" sites try some new approaches.We're emerging (again, in some places) from the cloistered model of newspaper website publishing. ...

Read More