The newsonomics of good news

2. Digital circulation vastly improves circulation revenue margins. Last week, faced with a Wall Street Journal renewal notice, I opted for digital-only for the first time, knowing that WSJ’s tablet format and easy right-hand navigation makes it far quicker to read than the paper version. That ...

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Three Words to Remember: Social Media Optimization

Editors — gatekeepers — had long picked out stories for their readers. Now we’re picking out stories for each other, flinging them about the digital universe, into our e-mail inboxes, Twitter accounts and Facebook walls. The Google Buzz news just reinforces this wider phenomenon and tries to ...

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