The Newsonomics of College News Innovation

Dominate the Emerging Mobile World: UCLA’s Arvli Ward, long-time director of student media, has an ambitious, ahead-of-the-curve strategy — and he’s implementing it. His plan is to dominate the campus-related mobile space. “We want students to use 15 of our apps before they graduate,” he says. ...

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The Newsonomics of Rupert Murdoch’s Long Game

So Thomson’s ascension is no surprise (“Nine Questions as Murdoch Splits The News Corp. Baby”). Sure, he’s an editor — but he’s a News Corp. editor, and has been for a decade. Robert Thomson has been well schooled in the College of Murdoch. He’s a strategic news executive with a good sense of ...

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Nine Questions on the News Corp Split: The Rise of Twenty-First Century Fox and The Daily’s Demise

Why did The Daily fail? I think the short answer is that it missed the first law of media: Make it interesting. The Daily was attractive, even sometimes stunning, in its visual appeal, but too empty-headed to attract a daily readership. If you are going to call something The Daily, you better ...

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The Newsonomics of Native, Indigenous, and Immigrant content

The newsonomics of native, indigenous, and immigrant content promises a revenue evolution for both national publishers and regional ones. At a time when pricing pressure on display ads remains relentless — and even Google’s paid search rates have hit a bad patch, causing recent investor concern ...

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The Newsonomics of Going Deeper, with Tech-Aided News Creation

You’ve read about some of this, with the “Robots Ate My Newspaper” headlines this summer as the Journatic faked-bylines scandal fueled popular dismay. Well beyond the headlines lies a bigger movement. It’s not quite a computer-generated revolution, though technology aids, assists, and adjusts ...

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The New York Times and the Thompson Effect: Blow Over or Blowback?

Is the conflating of Hackgate and this BBC scandal fair? We'll see. Let's be clear though. This one will quickly push Hackgate to the background. So, instead of the New York Times playing the white knight, aiding the Guardian in its disclosure of Hackgate, it now gets sucked into the scandal of ...

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For New York Times’ Sake, Mark Thompson Should Step Aside

For the Times, though, it's not a foreign scandal. It's a scandal, like Superstorm Sandy, that will arrive on its doorstep Monday morning. Today, Mark Thompson isn't the head of the Times. Today, the Times has the ability to sidestep the storm. Today, the Times has the ability to move forward, ...

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The Newsonomics of the Newspaper Industry as the Republican Party

Of all votes cast for Romney, 88 percent came from white voters. Yet the white vote declined to 72 percent of the total vote, down two points in four years and 11 points in 20 years. A Politico headline: “GOP soul-searching: ‘Too old, too white, too male?’” Around noon Wednesday, I started ...

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The Newsonomics of Rupert Murdoch, American Publisher

Tribune’s own market assessment of all its eight newspaper properties, part of the bankruptcy proceeding, came in at $623 million, compared to $2.85 billion for the broadcast business. Without competitive bidders, that amount may be optimistic. With competitive bidders — especially in L.A. and ...

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The Newsonomics of Near-Term Numerology

Quite literally, significant newspaper nameplates (and, more significantly, the real estate those nameplates rest uneasily on) are going for the prices of mansions in many communities. So why buy? Sometimes, it’s simple: You get a great deal. That’s what Warren Buffett got in his purchase of ...

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