In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Clearly, this model works best, and most easily, in big states like Texas and California. We’d have to believe though that the principles, if not the scale, are widely applicable across the US and in other nations as well
Here’s another number that’s important, in this big scheme of things, in the where-the-world is going vs. where it’s been reckoning: Of digital advertising — not only soon to be #1, but also the fastest-growing kind of advertising — newspaper ...
Today's announcement that the USA Today is falling on its own grenade, blowing itself up, taking casualties (130 layoffs) and taking an increasingly familiar digital-first, print-last path makes historic sense.
News Corp.'s Avatar has taken in $2.75 billion. Compare that financial flexibility with the Times, and it’s night and day. The Times Co.’s total 2009 revenues: $2.4 billion, less than Avatar itself has produced.
“Where we’ve found inspiration is Internet retail, not publishing,” he told me last week. “We’re becoming a direct Internet retailer and we have to have expertise to do that. When you do that with publishing, it looks like a different business.”
Old, analog, one-to-many, non-customized media -- whether broadcast TV or newspapers or newsmagazines -- are a nice fit for those who spent decades with them. Given a choice, though, younger entertainment and news consumers are gravitating to ...
So who's the ad competition? Maybe we should ask, who isn't? ...The question, here, is one of sustainability. Certainly, there's the question whether Patch can sustain itself, as its parent AOL struggles to find a new identity and growing ...
Let’s look at the Newsonomics of launching what is the nation’s first combined local online news startup/24-hour news channel.
That combination is the most basic to understanding the business of TBD, informing both TBD’s cost structure and ...
The launch will come next week, in the doggiest days of D.C. summer, creating a regional DC alternative to the long-impressive WashingtonPost.com. I'll offer today a half-dozen reasons why TBD is a launch worth watching by all those in Old and ...
The impact of the pricing moves is still uncertain. Short-term, they seemed to work. Though circulation continued to decline, circulation revenue was mildly up. The central notion: Get those with the newspaper habit to pay more of the freight, ...
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Keynotes & Speaking
Ken Doctor appearances in the U.S. and globally both challenge and encourage audiences to create the next generation of the news business. His “practical forecasting” takes audiences from the best practices of today to the business models of tomorrow. Find out more here.
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In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book.
Sign up here for notice of the new Newsonomics Readers.
Newsonomics in the News
Newsonomics is in the press, called on to comment on media change, and On the Air. You can also find Newsonomics on Twitter, @kdoctor and on Facebook.
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