April 26, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
It's astounding how fast the overall population is going digital, an acceleration even from several years ago when we clearly saw "power digital users", whose habits were significantly ahead of the overall population. If anything, the ...
Well, worth a read by journalists and those that pay them, as we face fundamental questions like how much do journalists need publishers, and how much do publishers need journalists?
Young Otis Chandler -- generation six of the family that built the Times into one of America's great papers -- talked about his four-year Goodreads, a social book review site that has grown to 1.7 million unique visitors a month, a 65% jump from ...
So we go from macro ("10 Reasons to Watch the TBD Launch," to micro, as we all get look at the site, and can translate the good theory behind the site to its actual look, feel and execution.
Stated simply: I am the new home page.
The small town press, online and off, looks to have a far different trajectory than the metros. Re-creating the Roxy, in news, may be as good a guideline as any to chart the future.
Most estimates place HuffPo 2009 revenues in the $12-15 million range — meaning that it is monetizing its unique visitors and page views at something like a tenth of the rate of The New York Times, the largest newspaper-owned property in the top 10.
So, through thick and thin, digital marketing, with better targeting being introduced around the clock, keeps pulling dollars away from traditional media — TV, newspapers, radio, and magazines.
I think we'll see these companies go head-to-head for reader and subscriber dollars. As they do, I think they'll face a new five-fingered exercise. Raise one hand; five is the probably the maximum number of iPad news sites for which readers will pay.
For all of us, as consumers and readers, we just need places to keep our stuff, organized well and the ability to connect up all parts of our work, family, financial and social lives. We don't really want to be owned by anyone, but we've got to ...
