In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
In my community, I'd have great local news reporting, great community discussion -- and great Yelp-like functionality, great Open Table-like functionality, great-Angie's List like-functionality, hey, great eBay-like functionality (aka The New ...
"....that ignores why people pay for the Wall Street Journal, which is not just that 'it has value,' but that it has scarce value that helps people make money now. I don't recall similar information being covered in the normal civic square. In ...
The magic word here from a business perspective: Roll-up. Whoever figures out how to roll up major audiences and monetize them wins. J-Lab's report holds out hope that may come about somewhat organically. History, though, teaches us that it's ...
One quite timely addition to our daily Romenesko reading is Poynter Institute's new Mobile Media blog, ably edited by Damon Kiesow, managing editor for online at the Nashua Telegraph, and Regina McCombs, a Poynter faculty member. The blog ...
Still: a dollar per unique compared to 12 cents a unique. As in all things web, we could say, HuffPo is being underpaid or we can say the Times is being overpaid. Whatever, that's a delta worth knowing and exploring.
Is there a danger in content arbitrage? It’s value-neutral; it’s all in how you do it. Let’s remember that journalism is essentially a manufacturing process, with as much or as little value added as we want.
For the Times, Thought Equity Motion will take about two years of news video, from the time when the company started to produce video in earnest, and enable their greater re-use. The Times hopes that digitization will open the door to wider web ...
The push in business news shows several key trends in the marketplace:
* Niching. Beefing up “news” in general is out; targeting select readers is where investment is going.
* The action is greatest among the Digital Dozen, the term ...
So, through thick and thin, digital marketing, with better targeting being introduced around the clock, keeps pulling dollars away from traditional media — TV, newspapers, radio, and magazines.
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Ken Doctor appearances in the U.S. and globally both challenge and encourage audiences to create the next generation of the news business. His “practical forecasting” takes audiences from the best practices of today to the business models of tomorrow. Find out more here.
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In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book.
Sign up here for notice of the new Newsonomics Readers.
Newsonomics in the News
Newsonomics is in the press, called on to comment on media change, and On the Air. You can also find Newsonomics on Twitter, @kdoctor and on Facebook.
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