May 15, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
One big lesson here for everyone to get their heads around. This is commercial crowdsourcing. Why outsource the collection, organization and checking of “directory data,” as numerous Yellow Pages companies have done over time, when you can have ...
"The laptop is yesterday's news." Jeffrey Katzenberg, CEO of DreamWorks Animation at AllThingsD If it's yesterday's news, what's that make yesterday's news?
"...I’m a little surprised that Patch’s expansion hasn’t received more, well, notes of concern among traditional local news organizations and journalism startups". Bergman talks about the posting of 300 new jobs and the "veritable carpet-bombing ...
For the streamed product, ESPN could apparently find two major advertisers: Samsung and the U.S. Army. Worse, the same ads (actually slight variations of two) ran over and over and over, often back to back. Incredibly, they were more repetitive ...
For Yahoo, I think, it's simple arithmetic. If you've figured out how to monetize content better than the other guys -- remember Yahoo Newspaper Consortium members say they can mark up $8 CPMs to $15 and beyond, courtesy of Yahoo's behavioral ...
We hear about mobile, about using analytics, about learning from other media and, of course, lots on metering. That makes sense: A new Strib board member is Gordon Crovitz, a co-founder of Journalism Online, whose Press+-based metering approach ...
Philly's next re-do -- maybe it will catch the recovery wind at its back this time -- won't happen in isolation. Down the road, in D.C., it'll be able to watch Allbritton's TBD start-up experiment, beginning in June. The first lesson: Figuring ...
“I have talked to a dozen or so agencies and there’s going to be a lot of push back. They’ll probably be some that engage for the sexiness, but not for the ROI,” said Jumptap’s Chief Marketing Officer Paran Johar told PaidContent. Johar was ...
Scott Heekin-Canady, president of the New York Times Media Group, told the FT that the Times may take its local edition push into 10-15 cities relatively soon. "We're in active discussions for five markets now," he said. Why? Heekin-Canady ...
Most estimates place HuffPo 2009 revenues in the $12-15 million range — meaning that it is monetizing its unique visitors and page views at something like a tenth of the rate of The New York Times, the largest newspaper-owned property in the top 10.
