Newspapers Find Themselves Confronted by Brand Management

In the coming digital decade, news brand management will become more important than ever. Since the internet age dawned, news publishers have thought of the print product and the dot.com. Now in the age of the smartphone, iPad and TVs becoming monitors, those news brands that endure and prosper ...

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Dept of Newspaper Irony: Chandler Scion “Goodreads” Founder Updates the Book Section

Young Otis Chandler -- generation six of the family that built the Times into one of America's great papers -- talked about his four-year Goodreads, a social book review site that has grown to 1.7 million unique visitors a month, a 65% jump from a year ago. So if young Otis has modernized the ...

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Nine Questions for 2H, 2010: Brains on internet, Reuters’ app success, TV tabs, Last Man Standing and Angelo’s question

Are we beginning to see the Last Man Standing strategy play out in the U.S.'s biggest cities? The New York Times is planning on building out 10-15 regional editions, on the model of its Chicago (partnered with the Chicago News Cooperative) and Bay Area (partnered with Bay Area Citizen) models. ...

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Jonathan Weber: On Finding the New Bay Area Voice

The [New York] Times has tremendous talent and editorial resources, obviously, and it will be great fun to work with such top-notch writers, editors, photographers. The association will also help a lot with brand-building and reach. The trickiest part will probably be marrying the NYT voice and ...

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Circ Math 101: Less is Less

Look at some of the individual results, and you understand why the New York Times just announced that it is taking another 100 jobs out of its newsroom and why other newsroom (and, of course, wider) cuts may increase -- not decrease -- as Wall Street indicates that an overall economic recovery ...

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L.A. Times: The Inconvenient Poster Child

Is the L.A. Times the new ground zero of newspaper staff cuts and frightsizing? Los Angelenos, of which I am one by nativity but not choice, may think so, imagining L.A. as the center of everybody’s universe. It’s not, of course, but the saga of the Times has been one of the more ...

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The Newest Barbarians, Toting Spreadsheets

Sam, I get it. You’re being aggressive. When you add to Randy Michaels’ aggressive talk about cutting newspaper size and staff that “I promise you he is underestimating the level of aggressiveness with which we are attacking this whole challenge,” you seem to be proudly ...

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Charlie and Phil’s Excellent Global Adventure

Call it physics. Call it Zen. Call it journalism. As I cover the waning fortunes of legacy media and rising fortunes of start-up journalism sites, I can’t help but think of equilibrium. Maybe it’s being back on the Left Coast too long, but somehow the scales seem to be balancing. ...

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Is it Time for the Times to Get Out of Local Paper Business?

You can feel the walls closing in at the new, light-filled Times building off Times Square. Consider: —America’s (the world’s?) largest newsroom is getting a major haircut. Of the current 1300 jobs, 100 will be gone soon, victim of the increasingly familiar buyout/layoff ...

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