May 3, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
The newsonomics of native, indigenous, and immigrant content promises a revenue evolution for both national publishers and regional ones. At a time when pricing pressure on display ads remains relentless — and even Google’s paid search rates have hit a bad patch, causing recent investor concern ...
Read MoreYou’ve read about some of this, with the “Robots Ate My Newspaper” headlines this summer as the Journatic faked-bylines scandal fueled popular dismay. Well beyond the headlines lies a bigger movement. It’s not quite a computer-generated revolution, though technology aids, assists, and adjusts ...
Read MoreQuite literally, significant newspaper nameplates (and, more significantly, the real estate those nameplates rest uneasily on) are going for the prices of mansions in many communities. So why buy? Sometimes, it’s simple: You get a great deal. That’s what Warren Buffett got in his purchase of ...
Read MoreAdd it up, and Google moves to its next stage. Paid search equals about half of digital advertising, and the Google absolutely dominates that business, with a still-astounding 82 percent market share. Since buying Doubleclick for a paltry $3.1 billion in 2007, it has moved to become the display ...
Read MoreWhy do it? Why trade in the sleepiness of California's capital city (Sacramento is McClatchy's headquarters) for the bright lights of Broadway, a long walk from AP's NYC offices? Number one on list may be McClatchy fatigue. Pruitt and his CFO, now-successor Pat Talamantes, have rowed the ...
Read MoreWe can point to three major phenomena that profoundly changed the news landscape this year. Each offers up its own half-formed metrics for that magic formula in process, and each has dramatically changed the possibilities of news, each largely positive: 1) The transcendant transformative age ...
Read MoreThere’s an irony to such publisher partnerships, of course. On the one hand, Google is a “partner,” magnifying publisher businesses through its ad and search products. On the other, initiatives such as Google Tomorrow are a potential dagger to newspapers’ jugular. That’s the way of the web ...
Read More2012 budgeting, still in full swing at many newspaper companies, is too much like a medical examiner’s exercise. What I hear: Dailies are budgeting down from mid-single digits to as high as low double-digits in print advertising for 2012, compared to 2011. That would compare to how much they’ve ...
Read MoreThe Piano experience isn’t about a little-heard-from place east of Vienna. It’s about scarcity. Bella says that Piano will launch in another neighboring country next month. He notes that there are 10 to 15 European countries with small populations and a smaller number of media outlets, an early ...
Read MoreOverall, what a next recession would do is accelerate most the current trends. We’d see some impact in the fourth quarter, but most of it in 2012, as those budgets are now warily being planned. We’ll beginning asking the question — again — of which companies can survive and under whose ...
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