April 27, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
Editors — gatekeepers — had long picked out stories for their readers. Now we’re picking out stories for each other, flinging them about the digital universe, into our e-mail inboxes, Twitter accounts and Facebook walls. The Google Buzz news just reinforces this wider phenomenon and tries to ...
Read MoreThe average news reader spends little time on newspaper-owned sites, from a 20 minutes a month or so on the New York Times site to eight to 12 minutes on most local newspaper sites. That’s minutes per month. Those numbers, as tracked by Nielsen and reported monthly by Editor and Publisher, are ...
Read MoreSocial media optimization will meet propensity modeling — the Financial Times‘ secret sauce, now being tasted gingerly by the New York Times — all in an effort to find out how, where, when and why you can engage sustainable customers.
Read More1Cast “was born of frustration,” says Bontrager, an IPTV telco veteran. “How can we get the information we want? We saw news to be an underserved market.” Wow. News people talk endlessly about glut and commoditization, and here’s a telco guy talking about “under-served markets.” Talk about a ...
Read MoreOkay, I’ve pulled myself away from the larger American drama of Barack and Hillary, and her coming "Alamo Firewall." Which brings me to another reality show. Maybe we could call it "Rupert and Jerry’s Our Space." (You know "Our Space is a very, very, very ...
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