In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
The FT made a significant break from traditional practice by reclaiming control of its licensing activities. At that point, it said that building and growing direct customer relationships, rather than indirectly licensing via aggregators, was a top goal.
We can look at each of the major revolutions in digital news and commerce, and see how news companies responded.
Search. Late.
Paid search. Way too late.
Video. Late.
Social. Too late.
Mobile. Largely too late.
News companies have used old yardsticks to measure new technologies, and the ...
Are we beginning to see the Last Man Standing strategy play out in the U.S.'s biggest cities? The New York Times is planning on building out 10-15 regional editions, on the model of its Chicago (partnered with the Chicago News Cooperative) and Bay Area (partnered with Bay Area Citizen) models. ...
"....that ignores why people pay for the Wall Street Journal, which is not just that 'it has value,' but that it has scarce value that helps people make money now. I don't recall similar information being covered in the normal civic square. In the meantime, I'm sure there are plenty of local ...
For the Times, Thought Equity Motion will take about two years of news video, from the time when the company started to produce video in earnest, and enable their greater re-use. The Times hopes that digitization will open the door to wider web usage and greater monetization.
Clearly, the Journal is trying to anticipate success here -- that's clearly what's behind what some have derided as a high iPad only $17.29 monthly sub fee. Of course, that could be a good problem to have. Tablets, with good subscription price points, potentially lucrative ad rates and low ...
News and magazine publishers now see a second digital revenue line. It’s 70 percent of X (the retail price) multiplied by Y (volume of sales). As news companies reinvent not only products, but new business arrangements with the distributors of the day — from Google/Amazon/Yahoo to ...
I think we'll see these companies go head-to-head for reader and subscriber dollars. As they do, I think they'll face a new five-fingered exercise. Raise one hand; five is the probably the maximum number of iPad news sites for which readers will pay.
The Apple model, in a sense, just sets a new cost-of-distribution. While web distribution has been free-plus, the cost of Apple distribution – if you charge for news products – is a predictable, and seemingly stable 30%. Just give me 30% off the top, says Steve Jobs. Ironically, that 30% is ...
Behind what we see, though, are some critical developments in processing of digital video, the behind-the-scenes heavy lifting that often determines time-to-market, and business failure or success. We can get a glimpse into that with the Times’ recently announced deal with Thought Equity Motion ...
Watch recent Newsonomics talks in New York, Sydney, Portland and Cologne.
Keynotes & Speaking
Ken Doctor appearances in the U.S. and globally both challenge and encourage audiences to create the next generation of the news business. His “practical forecasting” takes audiences from the best practices of today to the business models of tomorrow. Find out more here.
Newsonomics Services
Each Newsonomics keynote and engagement is tailored to the audience or client. Our new Services page describes conference keynotes, company media landscape sessions, company strategy reviews, workshops and residencies.
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book.
Sign up here for notice of the new Newsonomics Readers.
Newsonomics in the News
Newsonomics is in the press, called on to comment on media change, and On the Air. You can also find Newsonomics on Twitter, @kdoctor and on Facebook.
Newsonomics Around the Globe
Top 16 Nations of Newsonomics Visitors
U.S.
China
Germany
France
Hong Kong
Great Britain
Russian Federation
Ukraine
Norway
Netherlands
Canada
Sweden
Spain
Romania
Turkey
Poland