FT Direct Syndication Model Offers Lessons

The FT made a significant break from traditional practice by reclaiming control of its licensing activities. At that point, it said that building and growing direct customer relationships, rather than indirectly licensing via aggregators, was a top goal.

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The Newsonomics of Tablet Ad Readiness

We can look at each of the major revolutions in digital news and commerce, and see how news companies responded. Search. Late. Paid search. Way too late. Video. Late. Social. Too late. Mobile. Largely too late. News companies have used old yardsticks to measure new technologies, and the ...

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Nine Questions for 2H, 2010: Brains on internet, Reuters’ app success, TV tabs, Last Man Standing and Angelo’s question

Are we beginning to see the Last Man Standing strategy play out in the U.S.'s biggest cities? The New York Times is planning on building out 10-15 regional editions, on the model of its Chicago (partnered with the Chicago News Cooperative) and Bay Area (partnered with Bay Area Citizen) models. ...

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The Quote

"....that ignores why people pay for the Wall Street Journal, which is not just that 'it has value,' but that it has scarce value that helps people make money now. I don't recall similar information being covered in the normal civic square. In the meantime, I'm sure there are plenty of local ...

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New York Times Signs Up for Next-Stage Video

For the Times, Thought Equity Motion will take about two years of news video, from the time when the company started to produce video in earnest, and enable their greater re-use. The Times hopes that digitization will open the door to wider web usage and greater monetization.

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News on the iPad: Expectedly, Underwhelming, with the Exception of…..

Clearly, the Journal is trying to anticipate success here -- that's clearly what's behind what some have derided as a high iPad only $17.29 monthly sub fee. Of course, that could be a good problem to have. Tablets, with good subscription price points, potentially lucrative ad rates and low ...

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The Newsonomics of Tablets, floor by floor

News and magazine publishers now see a second digital revenue line. It’s 70 percent of X (the retail price) multiplied by Y (volume of sales). As news companies reinvent not only products, but new business arrangements with the distributors of the day — from Google/Amazon/Yahoo to ...

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iPad and the New Five-Fingered Exercise

I think we'll see these companies go head-to-head for reader and subscriber dollars. As they do, I think they'll face a new five-fingered exercise. Raise one hand; five is the probably the maximum number of iPad news sites for which readers will pay.

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Nine Questions on the Tablet and the News Industry Future

The Apple model, in a sense, just sets a new cost-of-distribution. While web distribution has been free-plus, the cost of Apple distribution – if you charge for news products – is a predictable, and seemingly stable 30%. Just give me 30% off the top, says Steve Jobs. Ironically, that 30% is ...

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The Newsonomics of New York Times Video

Behind what we see, though, are some critical developments in processing of digital video, the behind-the-scenes heavy lifting that often determines time-to-market, and business failure or success. We can get a glimpse into that with the Times’ recently announced deal with Thought Equity Motion ...

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