April 26, 2024
In five languages (English, Mandarin, Korean, Spanish, Portuguese and Russian) and two U.S. printing, “Newsonomics: Twelve Trends That Will Shape the News You Get” is the first Ken Doctor book. Sign up here for notice of the new Newsonomics Readers.
For the Times, Thought Equity Motion will take about two years of news video, from the time when the company started to produce video in earnest, and enable their greater re-use. The Times hopes that digitization will open the door to wider web usage and greater monetization.
Read MoreThe push in business news shows several key trends in the marketplace: * Niching. Beefing up “news” in general is out; targeting select readers is where investment is going. * The action is greatest among the Digital Dozen, the term I’ve originated to describe top globally-oriented ...
Read MoreNews and magazine publishers now see a second digital revenue line. It’s 70 percent of X (the retail price) multiplied by Y (volume of sales). As news companies reinvent not only products, but new business arrangements with the distributors of the day — from Google/Amazon/Yahoo to ...
Read MoreI think we'll see these companies go head-to-head for reader and subscriber dollars. As they do, I think they'll face a new five-fingered exercise. Raise one hand; five is the probably the maximum number of iPad news sites for which readers will pay.
Read MoreThe Apple model, in a sense, just sets a new cost-of-distribution. While web distribution has been free-plus, the cost of Apple distribution – if you charge for news products – is a predictable, and seemingly stable 30%. Just give me 30% off the top, says Steve Jobs. Ironically, that 30% is ...
Read MoreAs 4G becomes mainstream over the next 18 months, expect to see lots more -- it's tailor-made for the tablet and other mobile platforms. For more on how the Times is getting its video act together, consider its new partnership with Thought Equity Motion, itself in motion in creating a video ...
Read MoreThe tablet shouldn’t be mistaken for a newspaper made of pixels. Sure, it can receive repurposed newspaper (or online) content. However, with its next-generation, multi-touch interactivity, ability to combine text, photo, video and social elements, it offers news publishers the possibility of ...
Read MoreABC announced a deal with Healthline, to supply health content and increase its yield on some ad inventory. We'll see lots more of these deals, as the big brands -- from CBS using GlobalPost, Reuters using Politico, the New York Times using the Chicago News Cooperative and many more -- take ...
Read MoreAnd time is running through the hourglass too quickly. Both Carolyn McCall and Sly Bailey are trying to transition their companies, on the fly, into more digitally oriented enterprises, and both are trying to use the stress of time to their advantage. For McCall, that means focusing news ...
Read MoreBehind what we see, though, are some critical developments in processing of digital video, the behind-the-scenes heavy lifting that often determines time-to-market, and business failure or success. We can get a glimpse into that with the Times’ recently announced deal with Thought Equity Motion ...
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